2024 was officially the Year of the Most Unexpected Crossovers. We witnessed some of the best collaborations we didn’t imagine even in our wildest dreams. Several brand campaigns, concerts, and media platforms have given us the most memorable moments of this year.
Remember Dua Lipa performing the reel crossover of her song Levitating with Shah Rukh Khan’s Woh Ladki Jo during her concert in Mumbai? Or when Neena Gupta cosplayed Ganji Chudail in the latest YouTube campaign? Well, these are not the only times when these artists amazed us. In no particular order, here are some of the best crossovers of 2024 in India that left our jaws on the floor.
1. Bold Care x Ranveer Singh x Johnny Sins
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2024 started with a bang as Ranveer Singh got Johnny Sins to advertise for his brand Bold Care. With a typical Indian daily soap setting, the ad took a bold move with its hilarious puns to spread awareness about men’s sexual health and wellness.
2. MrBeast x Kartik Aaryan
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Westerners grooving to Bollywood songs is my favourite genre of entertainment. And that’s what happened when the American YouTuber MrBeast collaborated with Kartik Aaryan to do the signature step of the film Bhool Bhulaiyaa 3.
3. Dolly Chaiwala x Bill Gates
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This collab was one of the best crossovers of 2024 in India. Bill Gates had a cup of tea from Nagpur’s famous tea seller, Dolly Chaiwala. The latter didn’t even realise he lived the dreams of many as he considered Gates to be any other foreigner. However, when he got to know who Gates was, his reaction was priceless.
4. Diljit Dosanjh x Pitbull
In one of the most iconic collabs, Diljit Dosanjh teamed up with the American rapper and singer Pitbull to sing for Bhool Bhulaiyaa 3‘s title track. Could this be more happening?
5. Spotify x Ananya Panday X Jackie Shroff
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This campaign was way better than the Spotify Wrapped 2024 we got. Spotify left us in a fit of laughter with its latest ad portraying the witty banter between Ananya Panday and Jackie Shroff.
6. AP Dhillon x Honey Singh x Jazzy B
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Did we just have the OG Brown Munde in town? This crossover was the peak of multiverse madness for us. At AP Dhillon’s recent concert in Delhi, he got both Honey Singh and Jazzy B on stage to surprise the fans. If you are among the lucky ones who witnessed this in person, we envy you.
7. Diljit x Hania Aamir
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Is there anyone Diljit Dosanjh hasn’t collaborated with in concerts? From Ed Sheeran and Kartik Aaryan to Deepika Padukone and Badshah, Diljit Dosanjh’s Dil-Luminati Tour has given us some crazy crossovers to cherish. But Diljit took us by complete surprise when he invited the renowned Pakistani actor Hania Aamir on stage at one of his concerts.
8. Komolika x Prerna
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This crossover defines ‘unexpected’ in every sense. YouTube India’s latest Gen Z campaign stars our moms’ favourites, Komolika and Prerna. Moreover, the campaign also has Neena Gupta as Ganji Chudail and Anup Soni’s Crime Patrol character with a funny take. These game-changing collabs have given a perfect end to this year.
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