Let’s be honest — shopping for kids is a daunting task as they throw a hundred tantrums wearing any outfit. If you go for cool, trendy fashion, they might find the fabric itchy. On the other hand, gentle fabrics usually come with boring designs. The confusion always stays. But not anymore. Indian homegrown labels are changing the game with fun, vibrant prints that are fabulous, trendy and super comfortable. Moreover, some of these brands are the favourite picks of Bollywood celebrities and influencers. From everyday essentials to festive fits, these Indian brands are all about cute patterns and comfort that your kids won’t resist wearing. So, check out these Indian clothing brands that are perfect for your little munchkins.

1. Sher Bache

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Your brave little ones deserve to wear something that adds to their courage and style. And that’s where Sher Bache comes into the picture with their vintage Victorian prints. Furthermore, Bollywood celebrities, including Kareena Kapoor Khan, Sonam Kapoor and Mira Kapoor, among others, love the brand for its comfort and handcrafted designs.

2. Almirah

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Inspired by India’s slow fashion, Almirah is an Indian brand for kidswear that blends contemporary designs with modern clothing styles. It offers exquisite collections for children aged 0 to 12. If you’re looking for comfortable fashion for your kids but want to go local, choose Almirah. The brand believes in creating new outfits from scraps and leftover fabrics, leading to minimal wastage.

3. Ed-a-Mamma

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Are you looking for super cool outfits for your little beans? Search no more as Alia Bhat’s Ed-a-Mamma has got some trendy patterns for your children. The brand uses natural fabrics and plastic-free buttons to give your toddlers eco-friendly fashion. Furthermore, Ed-a-Mumma is a one-stop shop for cute hair accessories, bagpacks, storage baskets, bedding and more.

4. Love The World Today

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This is among the most sustainable Indian brands for kidswear as it uses organic fabrics hand-woven by artisans and weavers across the country. LTWT is all about finding fun and comfort in everyday wear for kids. And so, its airy, breathable cotton sets are perfect for your kids to be out and about this summer.

5. Dandelion Dreams

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After immense fun and play, kids love a good sleep with the sweetest dreams. And so, they deserve the touch of soft fabrics that feel like a bedtime hug. That’s exactly why Dandelion Dreams’s luxury sleepwear for kids is every parent’s favourite, including Mili Jhaveri, a famous social media influencer. Made with 100% cotton, the brand uses gentle fabrics that are perfect for cosy nights and warm cuddles.

6. Mai Maaii

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Finding comfortable, festive outfits for kids is a struggle that every parent relates to. But you don’t have to, as Mai Maaii has some of the best festive wear that your kids won’t fuss about. From cute kurta-pyjama sets and shararas to flowy ethnic dresses, the brand will become your go-to choice for every occasion.

7. Pinklay

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With a vibrant collection of kidswear, this Indian brand offers breezy kaftans, quirky co-ord sets, twirl-friendly dresses, and comfortable kurtas. Whether you’re taking your kid to a playdate or a festive function, Pinklay has got the best outfits for your kids to have fun. The brand blends traditional prints with a modern twist, so your little ones stay comfortable, cool and oh-so-cute all day.

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Related: Trendy, Affordable, And Comfortable: Check Out These Kids’ Clothing Brands For Adorable Fits