Do you think being qualified and having the “Open to work” frame is the best way to get a job on LinkedIn? Then you really need to think again. In today’s world, LinkedIn is the new Instagram, where a single post can stand out and reach a large audience. And boom, everyone wants to connect with you! But for that, it’ll take more than just creating a basic profile. According to Product London Design’s LinkedIn Statistics Report 2024, a comprehensive profile increases your interview chances by 71 per cent. But if you need to be seen on LinkedIn, you have to have a scroll-stop presence. So, do you need to get noticed by recruiters on LinkedIn? Try these easy hacks to attract employers, and see your inbox flooding with queries.

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1. Nail your headline

Your profile is much more than your name. Do you know that your headline is the first thing recruiters see on LinkedIn? And that’s why you need to optimise it with major keywords that reflect your skills. For instance, if you’re a Graphic Designer, don’t just include this as a job title. Try mentioning it as “Graphic Designer | UI/UX & Branding Expert | Adobe Creative Suite Specialist.” This will help recruiters know about your skills from the beginning, which will increase their interest in your profile.

2. Optimise your ‘About’ section

In today’s job market, recruiters spend less than 10 seconds skimming through your profile, as reported by The Interview Guys. So, don’t write a blog in your ‘About’ section. Describe yourself in a crisp paragraph, optimising it with relevant keywords that highlight your skills. This is among the best practices to follow to include your skills in the ‘About’ section on LinkedIn.

3. Professional photo> selfie

The current work culture has changed a lot, thanks to Gen Z. Recruiters are focused more on skill than where you got your educational degree from or your previous work experience. But professionalism still remains the core aspect of the hiring process. Recruiters are more likely to view your profile if you have a sharp photo in professional attire. It reflects your sincerity and understanding of how you approach work. So, before you create your profile, use a professional photo instead of going with that casual selfie.

4. Showcase your work

Attaching your resume to every job application is not enough. Chances are that recruiters might not even go through it and just skip to your LinkedIn profile instead. So, don’t just list your work experience on your profile. Optimise it through keywords and mention what you were involved in. For instance, if you’re a Content Writer at a firm, mention which categories you worked in. Also, add relevant skills like SEO, Editing and Content Marketing, so it’s easy for the recruiter to understand your work.

5. Actively post on your profile

To get noticed by recruiters on LinkedIn, you must post actively. Do you have a witty thought or a question on anything trending? Post it. Among the 40 per cent of users who visit LinkedIn daily, some might find it interesting and engage with your posts. You should also engage with other people’s work on LinkedIn to get more visibility.

Also, think of your LinkedIn profile as your portfolio. So, you should feature your published work, including articles, designs, etc., with watermarks, so recruiters get to know your skills better. Not only this, but employers are also interested in seeing how willing you are to learn. Have you taken any short courses to upskill yourself? Post about it with a certificate.

You must follow these hacks to get noticed by recruiters on LinkedIn. But are you someone who hesitates to put themselves out there? While setting up your profile on LinkedIn might feel intimidating, just know that no one has it all figured out on day one. The first post might make you anxious, but with time, you will get the hang of the platform.

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